Measure customer frequency
Customer segmentation
Analyze customer behavior
Concept development
Define the project scope and evaluate the initial state, existing hardware and software by our project managers
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Branch Management
Length of stay, customer frequency and customer segmentation comparing branches, departments and sales areas without losing focus on the important issues
Easy navigation in the map view to display data for the entire network or specific details.
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Turn-In Rate for Vehicles
Count passing cars and detect the driving direction
In accordance with the frequency of vehicles, a turn-in rate can be calculated to improve the effectiveness of marketing activities.
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Geographical customer segmentation with License Plate Recognition
Customer segmentation by country and district
Information can be used for target group within the store as well as to provide statistics about the customer groups.
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Platform for Business and Security
Surveillance of the entire area with the proven CCTV system Netavis Observer
Existing CCTV hardware can be re-used for business intelligence.
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Customer Frequency
Accurate counting for zones and trip wires, detection of direction
The counting statistics allows to detect the number of persons to enter or exit the store and to calculate turn-in rates at any entrance or exit.
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Demographic Customer Segmentation
Face Detection provides statistical data about the age and gender of the customers. Detection of body height allows to distinguish between adults and children.
Digital Signage:
Advertisements with digital signage systems can be controlled by the detection of dwell time, number of customers and demographic segments. The effectiveness of the content on digital signage systems can be measured by the attention time function.
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Customer Frequency
Accurate counting for zones and trip wires, detection of direction
The counting statistics allows to detect the number of persons to enter or exit the store and to calculate turn-in rates at any entrance or exit.
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POS Data Integration
POS data can be integrated into the data platform to allow enhanced analytics functionality
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Queue and Service zone management
Improve personnel planning and improve Customer service
If defined queue lengths are exceeded, automatic opening requests for additional POS can be generated. If customers stay a long time in a pre-defined area, shop assistants can be informed automatically.
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Store Layout Analysis with Heat Maps
Display customer behavior in specific zones or entire shops
Detect preferred and neglected areas, trends and typical movement patterns.
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Mobility Data
Customer Segmentation with Mobile Phone Data
Data received from mobile providers contain information about gender, age and geographical data of the persons in the area.
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Staff Exclusion
Reliable customer data by excluding sales staff
Detection of the staff is anonymous and accordance to privacy laws.
The Netavis Multi-Sensor Platform
sMart collects data from different sensors and systems for different applications
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e.g. counting data from existing sensors
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Data collector for edge analytics devices
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Video analytics data generated directly at the edge
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Server-based video analytics data
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Business data collected from POS Systems
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Highly accurate counting statistics
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For a reliable detection of objects without being subject to any privacy-related restrictions
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For reliable detection of objects without being subject to any privacy-related restrictions and the option to exclude staff
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For reliable detection of objects without being subject to any privacy-related restrictions
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Future technologies
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Prepare and export collected data for big data applications
Privacy
By separating video streams and business data, video analysis without personalization and selecting suitable sensors, our solutions are not subject to any privacy-related restrictions.
Large retail chains with headquarters management
For centralized store coordination
Multi-store shopping center
in the same location
For simultaneous control and seperate access to data
Small shops
with a single location
For small systems with full functionality
sMart Demo
See what data you can get by using the Netavis solution
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